Rank Your Favorites: Email Marketing Platforms Edition — Which Tool Makes Your List Pay?

Rank Your Favorites: Email Marketing Platforms Edition — Which Tool Makes Your List Pay?

12 December 2025 Views: 0

1️⃣Klaviyo

Ecommerce marketers print money with Klaviyo. Deep store integrations, flows, and predictive segments turn browsing into buying. Clear revenue reporting keeps every send focused on sales.

Address: 125 Summer St, Boston, Massachusetts, USA

  • Shopify and WooCommerce integrations
  • Powerful automation and flows
  • Predictive analytics and segments
  • High deliverability
  • Revenue reporting
  • Prebuilt templates
  • Dynamic product recommendations
  • Can get pricey for big lists
  • Learning curve for advanced flows
  • SMS costs can add up

2️⃣Brevo

Affordable all in one suite that launches fast. Email, SMS, WhatsApp, and a simple CRM keep campaigns and deals in one place. Generous free tier makes it a no brainer start.

Address: 50 Rue de Londres, Paris, France

  • Low entry cost
  • Pay as you go SMS
  • Built in CRM
  • WhatsApp campaigns
  • Clean drag and drop builder
  • Solid deliverability
  • API friendly
  • UI can feel slower on large accounts
  • Fewer deep ecommerce triggers than Klaviyo
  • Limited A B testing on lower plans

3️⃣Mailchimp

The familiar name with a huge template library and wide integrations. Great for newsletters and simple journeys, but advanced automation needs pricier tiers.

Address: 675 Ponce De Leon Ave NE, Atlanta, Georgia, USA

  • Massive integrations
  • Polished templates
  • Easy to start
  • Broad partner ecosystem
  • Pricing climbs fast with contact growth
  • Automation depth gated to higher tiers
  • List management quirks
  • Overage fees can surprise

4️⃣Constant Contact

Trusted by small businesses and event heavy marketers. Support is helpful, yet the feature set feels dated and segmentation is basic.

Address: 1601 Trapelo Rd, Waltham, Massachusetts, USA

  • Live phone support
  • Event tools
  • Simple editor
  • Decent deliverability
  • Expensive for what you get
  • Dated automations
  • Basic segmentation
  • Limited ecommerce features

5️⃣GetResponse

Feature packed with webinars, funnels, and landing pages. Versatile for global lists, but the interface can feel busy and deliverability depends on setup and hygiene.

Address: Grunwaldzka 413, Gdansk, Poland

  • Built in webinars
  • Conversion funnels
  • Landing page A B testing
  • Many languages
  • Tag based segmentation
  • Interface feels cluttered
  • Too many upsells
  • Deliverability varies by list setup
  • Support slower on weekends