Top Earning TikTok Creators of 2025: Who's Cashing In Big Right Now

Top Earning TikTok Creators of 2025: Who's Cashing In Big Right Now

10 December 2025 Views: 0

1️⃣Khaby Lame

Khaby turns silent reactions into global money machines. With record-setting reach, his brand-safe bits land luxury and tech deals across continents. Multiple revenue streams—from TikTok and Shorts to licensing and merch—make him a dependable top earner.

Address: Milan, Italy

  • most-followed creator on TikTok
  • brand-safe silent comedy travels globally
  • A-list fashion and tech collaborations
  • diversified income across TikTok
  • YouTube Shorts
  • licensing
  • merch
  • sky-high engagement with consistent virality
  • limited long-form depth compared to YouTube
  • tight schedule can bottleneck creative experiments

2️⃣Charli D'Amelio

Charli evolved from viral dances to a full-blown media and product empire. TV appearances, beauty lines, and family channels supercharge every launch. When she posts, sales move—fast.

Address: Los Angeles, USA

  • household-name recognition
  • retail-ready beauty and lifestyle products
  • family ecosystem boosts cross-promotion
  • premium brand partners and TV exposure
  • launches convert strongly via TikTok Shop
  • occasional algorithm dips during travel and TV tapings
  • juggling many projects can slow upload cadence

3️⃣Addison Rae

Addison mixes entertainment and commerce with splashy campaigns and beauty collabs. Her earning power spikes around releases and major press moments. Between projects, activity can ebb, but big launches still hit hard.

Address: Los Angeles, USA

  • pop-culture reach across music and film
  • beauty and fitness tie-ins sell
  • strong launch-week spikes
  • posting cadence inconsistent between projects
  • earnings swing with release cycles
  • brand deals may require higher budgets

4️⃣Bella Poarch

Bella blends viral aesthetics with a growing music catalog and high-impact brand work. Streams, merch, and TikTok Shop add layers of revenue. Momentum tracks closely to release calendars and production cycles.

Address: Los Angeles, USA

  • music crossovers open new revenue streams
  • distinctive visual brand
  • high shareability for shorts
  • growth slower than early pandemic peak
  • production costs rising
  • niche aesthetic can limit some brand categories

5️⃣Zach King

Zach's cinematic illusions deliver brand-safe wow-factor that families and advertisers love. Evergreen, clever spots keep sponsors returning. Heavy production, however, limits daily output.

Address: Los Angeles, USA

  • family-friendly brand safety
  • evergreen
  • rewatchable illusions
  • strong global appeal
  • complex shoots increase costs
  • longer lead times reduce volume
  • algorithm shifts can cap reach