Top Performing Platforms That Earned the Most Views: 2025 Money Power List

Top Performing Platforms That Earned the Most Views: 2025 Money Power List

24 November 2025 Views: 0

1️⃣YouTube

Video still rules. YouTube commands the largest watch time and top ad payouts, making it the clearest path to scale. Brands buy prerolls all day and creators convert with short and long form.

Address: 901 Cherry Ave, San Bruno, California, USA

  • massive global reach
  • highest average watch time
  • powerful SEO via Google
  • diverse ad formats and strong RPM
  • evergreen content compounding
  • robust analytics and monetization tools
  • high competition in many niches
  • editing can be time intensive
  • algorithm rewards consistency

2️⃣TikTok

Short video drives explosive reach. TikTok delivers viral spikes and low CPM brand deals. Convert with shoppable links and the creator marketplace.

Address: 1 Raffles Quay, Singapore, Singapore

  • fast viral discovery
  • low production costs
  • high engagement from Gen Z and Gen Alpha
  • creator marketplace with brand demand
  • native shopping features
  • music trends fuel reach
  • algorithm can be volatile
  • content shelf life is short
  • limited long form monetization

3️⃣Instagram

Reels and Stories keep attention, but growth often requires constant posting. Great for brand aesthetics and DMs that close sales. Paid boosts are often needed to break through.

Address: 1 Hacker Way, Menlo Park, California, USA

  • multi format content in one feed
  • strong brand partnerships
  • shopping tags and DMs convert
  • polished visual branding
  • reach throttled without ads
  • linking out is restrictive compared to rivals
  • reels recycle fatigue
  • analytics depth is limited versus YouTube

4️⃣Facebook

News Feed still brings views at scale in groups and shares, especially for evergreen how to content. However, organic reach for pages has declined. Useful for retargeting and community watch parties.

Address: 1601 Willow Rd, Menlo Park, California, USA

  • huge user base across ages
  • groups drive repeat views
  • ad stack and retargeting are excellent
  • instant distribution for uploaded clips
  • organic page reach is low
  • video watch time often drops after 3 seconds
  • younger audiences are less active
  • brand safety concerns around comments

5️⃣Twitch

Live streaming commands loyal audiences and long sessions. Monetization is real with subs and Bits, but discovery is tough unless you are already big. Great for gaming and talk shows, less so for evergreen search.

Address: 350 Bush St, San Francisco, California, USA

  • ultra engaged communities
  • long session times
  • multiple revenue streams including subs bits and sponsorships
  • real time feedback from chat
  • poor discovery for new channels
  • content is hard to repurpose
  • limited non gaming reach
  • income volatility without consistent schedule