4 December 2025 Views: 0
1️⃣YouTube
YouTube continues to be the view machine, delivering unmatched watch time and evergreen discovery. Long-form, Shorts, and Live give creators multiple revenue streams. Brands get intent-rich traffic that converts.
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2️⃣TikTok
TikTok owns viral velocity and impulse reach. Short clips explode fast, pushing brand lift and direct sales via TikTok Shop. Creators can spin trends into cash within hours.
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3️⃣Instagram
Instagram blends aspirational visuals with shopping and Reels distribution. It's strong for lifestyle niches and mid-funnel conversion. But organic reach can be inconsistent.
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4️⃣Facebook
Facebook still drives massive impressions and cheap clicks, especially for broad demos. Groups and video keep attention, but younger audiences are thin. CPMs can spike in competitive seasons.
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5️⃣Twitch
Twitch commands marathon watch times and loyal communities. Sponsorships and live shopping can print revenue for gaming and tech brands. Discovery is tougher outside top categories.
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