Top Performing Platforms That Earned the Most Views (and How They Make Money)

Top Performing Platforms That Earned the Most Views (and How They Make Money)

6 January 2026 Views: 0

1️⃣YouTube

The ultimate view engine for long form, live, and Shorts. Search driven discovery compounds views for years and monetization options stack into real revenue. Brands and creators win here with evergreen reach.

Address: 901 Cherry Ave, San Bruno, California, USA

  • Highest watch-time per session
  • Evergreen search traffic
  • Top CPMs across niches
  • Multiple monetization paths including ads
  • memberships
  • and shopping
  • Massive global reach
  • Time intensive production
  • Algorithm seasons can slow growth
  • Demanding upload consistency

2️⃣TikTok

Short, addictive, and insanely shareable. Viral loops ignite fast and paid boosts turn winners into monsters. Native shopping and creator marketplace make deals effortless.

Address: 1 Raffles Quay, Singapore, Singapore

  • Explosive organic reach for new accounts
  • Low cost testing for creatives
  • Creator marketplace simplifies partnerships
  • Native shopping and Spark Ads
  • Easy in app editing tools
  • Short content fatigue for some audiences
  • Occasional music or rights restrictions
  • Unpredictable ad approval swings

3️⃣Instagram

Reels plus shopping equals a clean path from view to checkout. Stories and DMs close sales while feed keeps brand polish. Great for visual products and lifestyle niches.

Address: 1 Hacker Way, Menlo Park, California, USA

  • Strong Reels growth
  • Built in shopping and product tagging
  • High intent DMs and Stories
  • Easy cross posting to Facebook
  • Algorithm favors recency over depth
  • Link friction in organic posts
  • Pay to play once scaling

4️⃣Facebook

Colossal audience with mature ad tools and groups that keep conversations alive. Video still racks up views and retargeting is unmatched for conversion. Great for broad reach and local.

Address: 1 Hacker Way, Menlo Park, California, USA

  • Largest multi demographic reach
  • Groups deepen community
  • Video and Live supported
  • Robust Ads Manager and retargeting
  • Organic reach is throttled
  • Ad costs spike during peak seasons
  • Page management can be clunky

5️⃣Twitch

Live views that stick for hours and superfans who pay repeatedly. Subs, bits, and sponsorships stack nicely when you program smart. Best for entertainment and gaming niches.

Address: 350 Bush Street, San Francisco, California, USA

  • Deep real time engagement
  • Multiple revenue formats subs bits tips
  • Sponsor friendly live formats
  • Weak native discoverability
  • Long streaming hours needed
  • Limited evergreen content